fix escaping

{{cookiecutter.packer_name}}/packer.json

@@ -21,10 +21,10 @@
   "builders": [
     {
       "type"          : "amazon-ebs",
-    {% raw -%}
       "profile"     : "{{ cookiecutter.aws_profile }}",
-    {% endraw -%}
+    {% raw -%}
       "region"        : "{{user `region`}}",
+    {% endraw -%}
       "ssh_username"  : "ubuntu",
       "instance_type" : "m3.medium",
     {% endraw -%}